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Portland Crashes Allstate’s List of 25 Worst U.S. Cities for Car Accidents

Wednesday, August 27, 2014

 

Portland is one of the worst cities in America in terms of safe drivers, ranking 177 out of 200 urban centers when it comes to car accidents, based on population, city density, rain and snow, and overall conditions, according to national insurer Allstate.

The 10th Annual “Allstate America’s Best Drivers Report” examined the top 200 American metropolises to determine each city’s frequency of auto collision. Portland drivers on average are involved in a collision every 7.3 years, in contrast with the safest city – Fort Collins, Colo. – where drivers are involved in a collision every 14.2 years on average.

Allstate on the Record

"A big part of our job at Allstate is to help our customers prevent bad things from happening," said Mike Roche, the insurer's executive vice president of claims. "With that in mind, our actuaries reviewed millions of records to develop this year's report, which presents new data to equip them with better driving-awareness tools."

"Allstate is showing drivers that factors like population, a city's density and precipitation may contribute to their driving safety to reveal important lessons on the road," added Roche. 

Last year, Portland was No. 154 on the list, slipping 23 spots in the rankings in 2014. Meanwhile, Eugene took the No. 23 best ranking in the country; Salem, No. 102.

North of the border, Seattle slid in just ahead of Portland at No. 173.  Vancouver landed at No. 94, Spokane, No. 71.

Brownsville, Texas; Boise, Idaho; Kansas City, Kansas; and Huntsville, Alabama rounded out the top five safest cities.

 

Related Slideshow: The Best Wieden + Kennedy Ads for Nike

Take a look at a swarth of Nike ads created by Wieden and Kennedy throughout the years.

From claymation to technology to the the ultimate child prodigee - Wieden has done it all to help create and reinvent the Nike brand.

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Baby Tiger

This W+K ad took the legacy, skill and training of young Tiger Woods all the way to the links in Scotland and the British Open.

 

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Nike Evolution

The early Nike ads  were maybe not the most creative by today's creative standards, but the brilliance of the Nike Evolution ad was that it made a sneaker a piece of technology. It may be the first time that a sports product was sold with the idea that an athlete could gain an advantage through apparel or footwear.

 

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Just Do It

The first time the iconic tagline, "Just Do it" was ever used in a Nike ad was in 1988. It was not Michael Jordan, but a guy named Walt Stack - take a look.

 

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Mars

Mars Blackmon made Spike Lee, elevated Michael Jordan's cred, made millions for Nike and thrust W+K into the first class designation as a global ad agency.

 

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Tiger

Before Tiger there was no Nike Golf. This ad was the foundation to the development of the product line. Tiger was a different golfer: He was the first athlete in the game, strong and brilliant. No golfer ever looked so cool.

 

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Air

Michael Jordan may be the greatest basketball player ever. But what made him a marketing superstar was the Air Jordan positioning - the sub brand created by Wieden + Kennedy.

 

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Bo

Bo knows. Bo Jackson may have been the greatest athlete of all time, but no one would have known if it were not for the amazing creative developed by Wieden + Kennedy for Nike. Bo knows and we know Bo.

 

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Lil Penny

Lil Penny was in part the brainchild of creative Stacy Wall at W+K and rolled out Chris Rock as the alter ego to Orlando Magic guard Penny Hardaway. 

Claymation never played so well as the moment when Lil Penny hit on Tyra Banks.

 

 
 

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